Search Results for 'Brand'

Ford brand sales top 2 mln for first time since 2007, car sa...

Ford (NYSE:F) said Friday that U.S. sales of its namesake brand this week topped 2 million vehicles for the first time since 2007. This makes Ford the "best selling brand in America", and the first automotive brand to hit the 2 [...]

Posted On : Dec, 31 2011 | Comments : 0

Audi's Media Agency Wins Two Creative Media Awards for the B...

Last night, Audi of America's media agency, MediaCom, was recognized by Media Magazine with two Creative Media Awards for their campaigns for Audi. Audi received more nominations than any other brand this year. The Creativ [...]

Posted On : Dec, 15 2011 | Comments : 0

BMW gives more details of new electric brand

BMW has unveiled concepts of electric and hybrid vehicles that will go into production and be marketed under its new i sub-brand. The new i3 city car goes on sale in 2013 and the i8 sports car due is in 2014. BMW plans to introduce additi [...]

Posted On : Aug, 17 2011 | Comments : 0

Audi: Building the ultimate brand

Martin Sander President and CEO Audi Canada It is not a surprise that we find ourselves in difficult t ime s . Th e financial and economic crisis is by no means history. The daily volatility of the markets reflects just how tense the sit [...]

Posted On : Sep, 19 2010 | Comments : 0

Top German auto brands ride high, for now

Strong results by BMW on Tuesday demonstrate recovery by German luxury car makers this year, with the firm reporting a seven-fold leap in quarterly profit keeping it ahead of Audi and Mercedes. Other automotive brands such as Honda [...]

Posted On : Aug, 09 2010 | Comments : 0

Ford might consider dropping Mercury brand

Ford Motor Co. may be considering dropping the struggling Mercury brand as part of a move to focus the automaker's design and sales efforts on its Ford and Lincoln lines. Ford officials declined to confirm reports that the company wa [...]

Posted On : May, 29 2010 | Comments : 0

Automakers on uphill road to build brand in China

After driving his BMW 5 series model for just three years, Chinese futures trader Jerry Lin traded in his car for an Audi A6. His decision had less to do with performance and more with image: BMWs have become associated with China's n [...]

Posted On : Sep, 08 2009 | Comments : 0

Quality - The Core Competence of the Audi Brand

Uncompromising quality in every detail is a solemn obligation at Audi. This standard shapes the thinking of the entire company – the customer is the measure of all things. Audi’s quality has long been legendary; it sets standard [...]

Posted On : Jun, 27 2009 | Comments : 0

Speculation surrounds Hummer brand

Ever since General Motors announced that it was considering selling the iconic Hummer brand, speculation has surrounded who might buy it. The latest name to emerge on the list of prospective suitors is Russian Machines, the engineering firm [...]

Posted On : Aug, 22 2008 | Comments : 0

Eco cars branded gimmicks as tests show they release up to o...

Low emission "eco cars" release up to one and a half times as much carbon dioxide as their makers claim, according to road tests. Three "environmentally friendly" models performed so poorly that they were branded gimmi [...]

Posted On : May, 20 2008 | Comments : 0

BMW's January Sales Fall 1.6% on Drop at Main Brand

Bayerische Motoren Werke AG, the world's largest maker of luxury cars, said sales fell 1.6 percent last month as deliveries of BMW models dropped. Worldwide purchases in January decreased to 92,629 vehicles from 94,101 a year earlier, the [...]

Posted On : Feb, 08 2008 | Comments : 0

Ford weighs up rival offers for UK brands

Ford Motor is weighing up preliminary non-binding offers from Tata Motors and at least four private equity groups for Jaguar and Land Rover after Monday's deadline.The Indian carmaker, alongside Cerberus Capital Management, TPG, Terra Firma [...]

Posted On : Oct, 30 2007 | Comments : 0

As Italy celebrates the 50th anniversary of the original Fia...

There was a 50th anniversary party in Turin this week. That's the whole of Turin, you understand. The city simply stopped for 24 hours while shops, bars, clubs and cafés remained open for the city's inhabitants as well as the 10,00 [...]